Britain’s poultry production increased to 182.2 thousand tonnes in 2017, up 1.4 per cent on the previous year. To tackle the food wastage often associated with higher levels of production, global packaging supplier, Advanta, has successfully trialled a unique skin pack aluminium poultry tray and film combination — the first of its kind on the foil packaging market.
Aimed at poultry processors, the product combines the convenience of a chicken-shaped aluminium foil tray, and shelf-life extension to minimise the potential for food waste. Skin pack is an excellent alternative to standard modified atmosphere packaging (MAP).
The poultry is vacuum packed in the foil tray, eliminating oxygen and therefore increasing the shelf-life of refrigerated poultry — sometimes by up to 300 per cent.
Retailers and manufacturers are increasingly opting for this type of packaging as longer shelf-life products result in reduced supply chain waste.
In addition to increased shelf-life, increased demand for convenience has left a gap in the market for a tray of this type.
With Advanta's new poultry development, the consumer peels back the plastic skin surrounding the poultry, revealing the whole chicken in a foil tray, ready to put in the oven, then served directly to the table.
thumbnail courtesy of packagingeurope.com