Resources

RESOURCES

ProLabel, Inc. is committed to providing innovative labeling and packaging solutions. COO Sean Carty discusses the collaboration
with UPM Raflatac that led to a breakthrough in UV inkjet printing.

 

 

Below you'll find the resource library for each of our primary market categories -- Consumer Goods and Industrial / Chemical. We add new content every day, and we encourage you to use our libraries to stay on top of the latest trends and information within your market space.

 

Consumer Goods Articles

Our Consumer Goods category features articles and information pertaining
to the following market spaces: Food & Beverage, Skin Care & Beauty,
Household Goods, Nutraceutical & Pharmaceutical, Automotive, and
Cannabis & Cannabinoid.

Industrial / Chemical Articles

Our Industrial / Chemical category features articles and information pertaining to the following markets: Chemical, Industrial, and Petroleum products. We are familiar with applications related to specific containers as well as the private label considerations associated with companies in these market spaces.

 

 

Branding & Marketing Resources

  • Petco Launches Service-Oriented Store Concept

    Our take:  Company is changing its brick-and-mortar strategy to provide customers with services that they can only get in person... | -------- Leaving behind its big-box roots, Petco is opening a new kind of retail store where animal-friendly amenities such as dog baths, play yards and treats fit for humans…

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  • Kate’s Real Food Unveils New Branding and 10% Off for ADVMoto Followers

    Kate’s Real Food, a natural foods company based in Jackson Hole, Wyoming, recently unveiled its new branding and packaging. The company’s new look was designed to reinforce the company’s commitment to Real Food, Real Energy, & Great Taste, highlight the wholesome ingredients of each product, and emphasize Kate’s newly obtained…

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  • Retailers Still Learning How to Capitalize on the In-Store Experience

    Our take: Discount newcomers and e-commerce continue to impact brick-and-mortar retail, meaning customer loyalty has become more important than ever... In this piece for RetailTechNews, David Buckingham, CEO, Ecrebo, discusses strategies and approaches for retailers to keep customers coming back into physical stores by mixing digital and analog: data and coupons.…

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  • What can we learn about branding from China?

    Summary: Greenwich Design’s Simon Wright looks into the packaging trends driving the market in China... | ---------- When I visit a new country, I love to walk around the shops to admire the local packaging. On a recent business trip to China, I found myself surprised and delighted by the…

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  • Analysis: Prime Day’s Reported 89 percent boost, despite early site crash

    A web site outage has been the biggest news out of Prime Day thus far, but Amazon is reportedly still riding the event to record sales. While social media was flooded with photos of the various “dogs of Amazon” displayed on error pages and reactions from disgruntled consumers, shoppers spent…

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More Branding & Marketing resources...