What are the Biggest Brand Imagery Trends Shaping the CPG Industry?

Our take: Brands are promoting the functional reality of their products while paying close attention to color palette hues, personalization, and social media-friendly content... | ------------------

Brand imagery trends change rapidly, and that’s more obvious than ever if you take a closer look at today’s CPG visual content marketing landscape.

From specific colors dominating the premium brand shelves to the latest Instagram-driven photo trends, consumer packaged goods companies are stepping up their marketing game.

And as these brands increasingly engage with consumers over a range of touch points, there are several key trends emerging in CPG visual content marketing strategies.

Read the rest of this story from skyword.com...

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